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I am currently looking to expand my creative playing field by getting involved on a higher level, on a full-time
basis, and working in a team format with exciting, smart, enterprising and ambitious people. If you feel that
I may be a good fit for your company, please feel free to review and download the PDF file of my resumé.

Open Craig Burgwardt Resumé (1100k PDF) in new browser window.



CRAIG BURGWARDT
168 Dogwood Rd.
Candler, NC 28715
Ph: 828-633-1740
Mobile: 970-214-5891
Email: craig@craigburgwardt.com
Web: www.craigburgwardt.com


ART DIRECTOR / GRAPHIC DESIGNER
Branding / Print / Marketing Collateral / POS / Internet / Direct Response / Product Launch

Results-oriented organizational and leadership skills that facilitate implementation of productive marketing and brand
management campaigns. Proven track record of generating consistent streams of revenue to support corporate
strategic initiative. Exceptional communication and problem-solving skills to develop and manage advertising, catalog,
Web and POS print materials across all marketing channels in outdoor retail, consumer packaging, automotive &
motorsports, financial, recreation and medical using the following strengths and skill sets:

* Developer of strong agency/client relations using influence rather than persuasion
* Builder of the brand while delivering a substantial ROI
* Consistent under-promise, over-deliver mentality
* Team-oriented success strategies while managing multiple projects/deadlines
* Adobe CS4 / Web optimization / some HTML/Flash experience
B.A.- Art & Design, Linfield College, McMinnville, OR, 1981


CAREER HISTORY & ACCOMPLISHMENTS

Art Director, ResponseInk, Clyde, NC, 2008 -2010

Hired in 2008 by Master Copywriter /Marketer Clayton Makepeace to restructure and implement all in-house and
client-based direct-response graphics support systems including re-branding of The Total Package marketing products.
Responsible for creating smooth, concise workflow throughout, which was organized to fit the marketing needs of our
financial and health industry clients including Weiss Group, Inc. and 1-800-HEALTHY. Direct results were measured in
the tens of millions of dollars.

Marketing Associate, Wood Brothers / JTG Racing / ST Motorsports, Harrisburg, NC, 2007

Responsible for interacting, educationg and selling consumers on the importance of sponsorship for a NASCAR Sprint
Cup race team. Our goal was to secure the soon-to-be-available Anheuser-Busch sponsorship opportunity. Worked in
conjunction with P&G, Kingsford, Bush's Baked BEans, Jeld-Wen Windows, Au Vineyards, Zaxby's, Little Debbie and
KC Masterpiece to help secure sponsorship funds exceeding $25M.

Owner / Art Director, Craig Burgwardt Prods., Inc., Waynesville, NC, 1999 -Present

Provided comprehensive marketing and advertising materials for various clients including Cabela's, Segway of Northern
Colorado, Town of Estes Park, Sherwood Archery, WildTV and the Estes Park Medical Center.

Instrumental in helping increase profit margins for North America's largest direct marketer, and a leading specialty retailer,
Cabela's, Inc., - Provided five private label, original camo clothing designs, thereby creating new catalog and retail price
points reducing company expenditures helping contribute to 2005 revenues of $1.8 Billion

* Contracted to lead external creative resources in the design and development of the Cabela's CLUB Rewards program
for outdoor retailer Cabela's, Inc., thereby helping streamline operations within tight schedules to meet multiple magazine
and promotional deadlines. Cabela's reported a 39% rise in 2006, Q2 Net Profit.

* Directed the concept, development and design, of a multi-media marketing campaign for the Estes Park Brewery. Designed
labels and integrated advertising and branding concepts throughout retail store, POS, restaurant, beverage carriers, T-shirts
and multi-media promotional campaigns, which directly increased revenues by over 36%.

* Directed the concept, design, and development of a multi-media start-up marketing campaign for Segway of Northern
Colorado. Integrated branding concepts throughout website, store design, and promotional campaigns, which created a
significant 'buzz' through corporate Segway®, thereby helping increase their dealer network by 21%, and sales growth
by over 50% since 2002.

Art Director, Aurora Digital Graphics, Estes Park, CO, 1999 - 2001

Recruited to introduce and execute new creative revenue channel resulting in business profitability. Integrated branding solutions,
design, illustration, and pre-press functions related to digital business services, variable data bulk mailing and custom bindery .
As Art Director, I handled all creative design and production elements produced by ADG.

Advertising & Marketing Art Director, Cabela's Inc., Sidney, NE, 1997 - 1999

Directed and scheduled production team in workflow and execution of multiple advertising pieces per week, consistently
meeting publication advertising deadlines. Co-managed strategies for development and turnaround of marketing collateral within
all materials deadlines. Provided new and creative solutions to publication advertising concept/design which generated increased
ad-based sales figures in an extremely competitive market.

* Instrumental in helping increase profit margins for North America's largest direct marketer, and leading specialty retailer,
Cabela's - Designed five private label camo clothing designs, creating new catalog/retail price points which reduced company
expenditures and contributed to 2005 overall revenues of $1.8 Billion.

* Contracted to lead external creative resources in the design and development of the Cabela's CLUB RewardsTM program for
outdoor retailer Cabela's, Inc., thereby streamlining operations within tight schedules to meet multiple magazine and promotional
deadlines. Cabela's reported a 39% rise in 2006, Q2 Net Profit.


References Available on Request



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